Launch Your Local Business Marketing Success
When it comes to search, Google is king. And Google+ Local pages are often the first destination for customers when they search for local products or services online. That’s why your business needs a Google+ Local page.
What is Google + Local?
Simply put, it can be one of your most effective local business marketing strategies.
Google + Local is a powerful tool that allows you to present, update and manage your business’ location page — including address, map, contact information, hours of operation and more. You can also expand your Google+ Local page to include a list of services or products, photos and even videos that relate to your business.
Your Google+ Local page can be one of your most powerful online local marketing tools. And it’s free!
But to have an effective Google+ Local page, it takes your commitment to keep the content fresh and accurate and a little knowledge about how Google and its local pages work. This will help ensure that Google+ fulfills its potential for you as a local business marketing powerhouse.
Why your business must be on Google+ Local:
- 97% of consumers search online for local businesses.
- The vast majority of these searches are conducted using Google.
- Because of this, Google has put a lot of value on local listings in their search results.
This all adds up to make Google+ Local a powerful local business marketing tool you can’t afford not to use.
Successful businesses are already using Google+ Local to:
- Get found online
- Drive more traffic to their websites
- Build brand and stand out in a competitive market
Find out how you can leverage the power of Google+ Local to launch your local business marketing success.
Harness the Power of Social Feedback and Let Your Customers Help Build Your Brand For You
One of the most powerful features of Google+ Local is that it gives you the ability to harness the power of social proof.
This means that instead of your satisfied customers simply filling out a comment card in your location, they can use Google+ Local to share their good experiences with your business with world!
Google+ Local provides your customers with the ability to rate your products and services and those ratings are displayed on your page.
While it’s great to put out your own marketing information about your business, there’s no more powerful way to build your brand and generate buzz and referrals than with positive “word of mouth” captured on Google+ Local.
Engage Your Customers on Google+ with Valuable, Relevant Offers
Another way to leverage your listing is with offers that entice prospective customers to try your product or service. But this involves more than simply slapping a coupon on your page.
Google has specific guidelines for offers that you must comply with and more importantly your offer needs to be something that’s truly of value for and relevant to your customer.
It’s Simple to Claim Your Google+ Local Page, But That’s Only the Beginning
Google+ Local is one of the most powerful local business marketing tools available to you today. To get started, you simply need to claim your listing on Google+.
But to truly succeed on Google+ Local, you must take an active role to make sure your company’s Google+ profile is complete, up-to-date and relevant; your offers are engaging; and you’re regularly monitoring and taking optimum advantage of customer feedback and ratings.
Your goal should be to have a complete, comprehensive listing. Google scores listings based on how complete they are. You shouldn’t settle for anything less than a 100% score.
That’s why we’ve created our free offer of no-cost, no-obligation initial consultation to hundreds of local businesses like yours. We can help take you through all the steps, from claiming your place on Google+ Local to building a robust page that Google ranks high, and that sets your business apart from the local competition.
Contact us today to schedule your free local business marketing consultation, and watch your business grow and succeed with Google+ Local.